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      <title>Shiny Metal Boxes</title>
      <link>http://shinymetalboxes.gloriousnoise.com/</link>
      <description>The Automotive Desk of Glorious Noise</description>
      <language>en</language>
      <copyright>Copyright 2007</copyright>
      <lastBuildDate>Fri, 12 Oct 2007 15:22:58 -0500</lastBuildDate>
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            <item>
         <title>See How They Run</title>
         <description><![CDATA[<p>There seems to be trouble in River City—I mean Toyota City—as key American executives are leaving for greener pastures.  Greener, that is, undoubtedly in terms of the amounts of money that they’re getting.</p>

<p>First there was the highest-ranking gaijin in the organization, Jim Press, who’d been president and COO of Toyota Motors North America and senior managing director of Toyota Motor Corp., who went over Chrysler LLC as its vice chairman and president.  Certainly going from the world’s largest vehicle manufacturer (or maybe that hasn’t happened yet, with, perhaps, GM still at number one, but give it a day or so) to number three of the once Big Three is something that one doesn’t do before the Brinks truck arrives at the front door.</p>

<p>And yesterday, Ford Motor Company, the so-called Blue Oval that ought to change its official color to red, given the ink of that color its financial people are using on reports, announced that it has hired former Scion and Lexus brands head Jim Farley to become its group vice president of Marketing and Communications.  Let’s see: Ford doesn’t have a youth brand—or even a youthful product—and its idea of luxury is apparently a variant of the Ford Fusion (a.k.a., Lincoln MKZ) or the Ford Expedition (a.k.a., Lincoln Navigator).</p>

<p>Must be one hell of an advantage to have the word “Toyota” on your resume.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/10/see_how_they_run.php</link>
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         <pubDate>Fri, 12 Oct 2007 15:22:58 -0500</pubDate>
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         <title>A Tale of Two Nissans</title>
         <description><![CDATA[<p>Infiniti G37 vs. Nissan Altima Coupe. <a href="http://online.wsj.com/article/SB119154030183549566.html?mod=autos_feature_articles">Read it</a> at the WSJ Autos site.</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/10/a_tale_of_two_nissans.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/10/a_tale_of_two_nissans.php</guid>
         <category></category>
         <pubDate>Thu, 11 Oct 2007 16:20:11 -0500</pubDate>
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         <title>Volvo C30 Term Paper Assignment</title>
         <description><![CDATA[<p>Okay class, here's the deal. Go to the <a href="http://online.wsj.com/public/page/autos_main.html">Wall Street Journal autos page</a> and read <a href="http://online.wsj.com/article/SB119032124922734315.html?mod=autos_feature_articles">my latest review, of the Volvo C30</a>. Then pick up a copy of book mentioned in the piece. It's called <a href="http://www.amazon.com/Trap-Selling-Afloat-Winner-Take-All-America/dp/0805080651/ref=sr_1_1/102-7830708-8794551?ie=UTF8&s=books&qid=1190727400&sr=8-1">"The Trap: Selling Out to Stay Afloat in Winner-Take-All America," by Daniel Brook</a> and it's essential reading for anyone who's ever had the niggling feeling that things in this country are completely screwed up and getting worse every day. Would it be saying too much to profess to writing the Volvo review just to pimp Brooks' book? </p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/09/volvo_c30_term_paper_assignment.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/09/volvo_c30_term_paper_assignment.php</guid>
         <category></category>
         <pubDate>Tue, 25 Sep 2007 09:34:16 -0500</pubDate>
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         <title>Executive Chess</title>
         <description><![CDATA[<p>Although this may be all-too “inside baseball,” it is interesting to note that the line on Chrysler’s hiring of Jim Press, the highest-ranking gaijin at Toyota, a 37-year veteran of the company that has <em>kaizened</em> its way to the top spot in global automotive production, is that Chrysler’s owner, Cerberus, a private equity firm, is showing that it is not going to, as the parlance has it, “flip and strip” the company.</p>

<p>Sure.  And they’re going to donate all profits from the sales of their vehicles to charity.</p>

<p>Those guys are good at what they do, and what they do is make money.  Not cars and trucks and minivans.  Money.</p>

<p>The company has also hired Phil Murtaugh, an ex-GMer who managed to make Buick the number-one vehicle in China, which tells me that he must be a veritable miracle-worker.</p>

<p>All of which is to say that there is something of a “dream team” at the top of the pentastar.</p>

<p>But why does this indicate any long-term thinking?  Let’s say that the plan is to sell off divisions.  Wouldn’t it be good to have a guy like Press, who is one of the most engaging and affable guys in the industry, who is heading sales and marketing as part of his new portfolio, working a deal with, say, GM for the Jeep brand?  GM could combine it with Hummer and essentially corner the market on crazily capable vehicles.  And Murtaugh’s bona fides are gold-plated in China, so what about the possibility that they’d flip the Chrysler brand to Chery Automotive, the Chinese OEM with which they’ve already inked a deal to supply B-class cars?</p>

<p>Or it could be that Cerberus is just going to show that they’ve got the muscle, moxie and money to kick ass in Detroit and elsewhere where cars, trucks and minivans are sold?<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/09/executive_chess.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/09/executive_chess.php</guid>
         <category></category>
         <pubDate>Fri, 07 Sep 2007 13:25:26 -0500</pubDate>
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         <title>Lazy Two For One</title>
         <description><![CDATA[<p>So Summer is over and with it go most of my good excuses for the dearth of posts here. Other than the dearth of readers. Oh well, at least people read the <a href="http://www.wsj.com">Journal</a>. Which is where you can check out today's review of the <a href="http://online.wsj.com/article/SB118911195022019743.html?mod=autos_feature_articles">Chrysler Town & Country Limited</a>, and my two-week-old piece on Saturn's redesigned <a href="http://online.wsj.com/article/SB118790172656307008.html?mod=autos_feature_articles">Vue</a>.</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/09/lazy_two_for_one.php</link>
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         <pubDate>Fri, 07 Sep 2007 08:00:46 -0500</pubDate>
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         <title>At Ford: Everything Old Is New Again</title>
         <description><![CDATA[<p>One of the things that Ford CEO Alan Mulally has done since taking on the challenge that is the Ford Motor Company is not to engineer some products that would get people into its dealerships or at least lead people to believe that some incredible sheet metal is on its way.  Rather, he’s plied his hand at making marketing decisions.  One such decision is to take the anemic-selling Ford Five Hundred, Ford Freestyle (a design-damning name if there ever was one) and Mercury Montego and rebadging them Taurus, Taurus X, and Sable, respectively.  Oh, yes, and they made “more than 500 improvements,” like getting rid of a useless powertrain setup and replacing it with a more adequate one.  We’re not certain how many of the 500 that accommodates.  Admittedly, they had to do something, but this prestidigitation isn’t exactly going to have people who happen to wander into Ford dealers smacking themselves on the forehead and exclaiming: “Taurus!  Damn, it’s back!  I haven’t seen one of those since I had that rental car down in Orlando!  Sure looks kinda different though. . . .”</p>

<p> What’s that road paved with good intentions?</p>

<p>To be fair, Mulally hasn't had a whole lot of time to make substantive changes.  But shouldn't one expect more than, well, <em>that</em>?</p>

<p>Now it seems that Mulally has decided that he’s going to bring back the slogan “Have you driven a Ford lately?”  While that certainly had charm in its day, one begins to wonder how a guy who helped engineer some aerospace marvels, some gems of contemporary aviation, is so fixated on things gone by.  Isn’t this a bit like saying, “Hmm. . .the Ford Trimotor had a fairly good run; maybe I ought to talk to my pals at Boeing about that”?</p>

<p>People within the so-called Glass House (a.k.a., Ford HQ) are probably worried that he’s going to discover that Ford sold over 15 million Model Ts and that the color palette was rather limited.  Imagine: "Back in Black: Return of the Car That Put America On Wheels."<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/08/at_ford_everything_old_is_new_again.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/08/at_ford_everything_old_is_new_again.php</guid>
         <category></category>
         <pubDate>Fri, 24 Aug 2007 16:15:46 -0500</pubDate>
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         <title>Keeping a Low Profile... Not at All</title>
         <description><![CDATA[<p>Well, I cracked the Top 10 most e-mailed articles on <a href="http://online.wsj.com/public/us">WSJ.com</a> on Friday, with my <a href="http://online.wsj.com/article/SB118670394195993696.html?mod=AutosChannelMain_RelatedStories">review/road trip story about the Audi R8</a>. I'll keep my fingers crossed that Mr. Murdoch still hasn't noticed me...</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/08/keeping_a_low_profile_not_at_all.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/08/keeping_a_low_profile_not_at_all.php</guid>
         <category></category>
         <pubDate>Mon, 13 Aug 2007 10:36:04 -0500</pubDate>
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         <title>How’s This for Decision Making?</title>
         <description><![CDATA[<p>The <a href="http://www.jdpower.com/articles/article.aspx?ID=301">J.D. Power and Associates 2007 Vehicle Dependability Study</a> (VDS) has been released and there is undoubtedly reckless dancing by people with walkers at the RenCen as Buick, the putative Official Vehicle of Lawrence Welk, has tied Lexus for Depends—I mean, dependability.  Buick, it should be admitted, usually does well in J.D. Power surveys.  While I certainly can’t prove it, I do think that the advanced demographic—chronologically, not culturally—of the brand is such that its buyers imagine that what they have is a really good, really solid car.  Some day, I hope, I’ll be just like that, too.</p>

<p>But there are probably more than a few former GM employees who are rather pissed off when they peruse the results.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/08/oldsmobile_hows_this_for_decision_making.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/08/oldsmobile_hows_this_for_decision_making.php</guid>
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         <pubDate>Fri, 10 Aug 2007 14:50:28 -0500</pubDate>
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         <title>Rethink Saturn</title>
         <description><![CDATA[<p>Pluto, discovered in 1930, was once considered to be a planet.  Now it is nothing more than a large rock-and-ice ball out in the Kuiper Belt.  Think about it: 76 years as a planet, then it has the rug pulled out from under it.</p>

<p>Saturn Corporation was once a car company that did things comparatively differently.  For example, when the Saturn factory was built in Spring Hill, Tennessee, not only were the buildings painted such that they’d blend into the environment, as much as massive factories can, but they erected a white wooden fence around it and planted corn.  Given most industrial sites, it was well done.  The initial goal of Saturn was to make cars in the U.S. that would take on cars, oft times made in the U.S., but companies that happened to be headquartered in Japan.  Due to a variety of reasons having to do with the sclerotic nature of owner General Motors, Saturn never really fulfilled its promise.  Lately, however, with the introduction of some new vehicles, Saturn is on a bit of a roll.  But what it started out to be and what it has become are different.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/08/rethink_saturn.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/08/rethink_saturn.php</guid>
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         <pubDate>Thu, 02 Aug 2007 11:02:04 -0500</pubDate>
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         <title>No News On Land Rover... Just A Review</title>
         <description><![CDATA[<p>I was really hoping that Ford would announce it had found a buyer for Land Rover today, but apparently making <a href="http://online.wsj.com/article/SB118550461280380048.html?mod=AutosChannelMain_RelatedStories">my review of the new baby LR2</a> more timely wasn't a priority for Mulally and Co.</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/no_news_on_land_rover_just_a_review.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/no_news_on_land_rover_just_a_review.php</guid>
         <category></category>
         <pubDate>Fri, 27 Jul 2007 16:18:25 -0500</pubDate>
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         <title>Ford Quality--More or Less</title>
         <description><![CDATA[<p>One thing that car companies don’t seem to understand is that individuals buy cars or trucks.  This would be you.  Or me.  Not a statistical sample of us.  Because the statistical sample is a fiction.  If your car doesn’t work, then you are not happy, especially when it has been foisted as some sort of “quality leader.”  Which brings up a sounding of trumpets from Ford.  For reasons that are not clear, the company is really excited that it has a whole bunch of cars and trucks that come in second or third in the categories of “things gone wrong” (TGW) or “customer satisfaction,” according to a study conducted for Ford (<em>for</em> Ford) by RDA Group.</p>

<p>According to the study, Ford vehicles have an average of 1,427 TGWs, which is 159 fewer than last year and better than the overall average of 1,447 by a whopping 20.  The overall customer satisfaction rating for Ford is 75%, which is three points less than the survey average of 78%.  Figure that one out.</p>

<p>The ostensible good news for Ford is that the Mustang Shelby GT500, Ford Explorer and Lincoln Mark LT came in first place in TGW performance.  The not-so-good news is that through June, Mustang sales are down 11.4%, Explorer sales are off 21.9%, and the Mark LT is down 33.9%.</p>

<p>Oh, just blame it on those people who think that 75% customer satisfaction is 20% or so too low.  But then again, those are real people, not statistical ones.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/ford_qualitymore_or_less.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/ford_qualitymore_or_less.php</guid>
         <category></category>
         <pubDate>Mon, 23 Jul 2007 16:34:47 -0500</pubDate>
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         <title>Highway to Hell</title>
         <description><![CDATA[<p>In his concluding assessment of his assessment of the ’08 Scion xB (see the <a href="http://shinymetalboxes.gloriousnoise.com/2007/07/todays_reviews.php">preceding item</a>) Jeff Sabatini writes, “the xB has become a lot more like everything else on the market, and in doing so has lost its soul.”  Which leads me to wonder about the relationship that people have to their automobiles.  Ontologically, I don’t think that Sabatini actually believes that cars have souls any more than, say, refrigerators do.  But for whatever reason, people tend to have a more “personal” relationship with their four-wheeled friends than they do with other consumer goods.  Consider: While people oft-times give a name or a gender to their cars, chances are they don’t do the same for their computer or any other object that costs a non-trivial sum of money.  Does anyone—even participants in the Tour de France—name their bicycles?  Any major home appliances?  </p>

<p>Jet aircraft—commercial as well as military—often have names, and given the close proximity to Heaven that one reaches while on-board, the prospect of a soul may be contemplated, as well.  Which, perhaps, leads us to a notion based on driving styles and vehicular spirituality or the lack thereof.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/highway_to_hell.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/highway_to_hell.php</guid>
         <category></category>
         <pubDate>Mon, 16 Jul 2007 13:28:59 -0500</pubDate>
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         <title>Today&apos;s Review(s)</title>
         <description><![CDATA[<p><a href="http://online.wsj.com/public/page/autos_main.html">Go here</a> for my latest review (<a href="http://online.wsj.com/article/SB118428633736565356.html?mod=autos_feature_articles">Audi TT and Scion xB</a>) in the Wall Street Journal. There's a <a href="http://link.brightcove.com/services/link/bcpid688013837/bclid604573386/bctid1114968853">video</a> too.</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/todays_reviews.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/todays_reviews.php</guid>
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         <pubDate>Fri, 13 Jul 2007 20:41:06 -0500</pubDate>
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         <title>Transforming GM?</title>
         <description><![CDATA[<p>The folks at General Motors undoubtedly did a few high-fives and belly bumps after the grosses for the opening of <em>Transformers</em> were announced.  Number-one at the box office, with a take of $67.6 million, completely squashing that rodent at number two, <em>Ratatouille</em>, which came it at a mere $29 million.  <em>Transformers</em>, in case you’re not familiar with it, features a number of GM vehicles that transform themselves into giant robots.  These robots are the good guys, as it were.  One of the bad guys is a Mustang.  Imagine.  But given the success of <em>Transformers</em> the movie, perhaps the GM people ought to rethink some of their vehicles, or perhaps their entire business model.</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/transforming_gm.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/transforming_gm.php</guid>
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         <pubDate>Wed, 11 Jul 2007 10:05:10 -0500</pubDate>
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         <title>The Wal-Marting of Auto?</title>
         <description><![CDATA[<p>If you go to your local Wal-Mart and take a look at a multitudinous number of products that are being offered with or without Rollback Savings (but Always Low Prices) you’ll note that they came from China.  Let’s face it: There are not only a whole lot of people there, but a whole lot of people who don’t have a hell of a lot to do other than bang out crappy products that are adequate to purpose and cheap.  Over the past few years, however, Chinese manufacturers have been climbing up the product chain, offering products from appliances to computers at price points that are otherwise seemingly unachievable.  Once again, these are products that may be somewhat iffy, but at that price, who could complain?</p>

<p>And soon, coming to a Chrysler Group dealership (probably Dodge) near you, will be product from a company based in Wuhu.  Chrysler is going to be sourcing products produced by Chery Automobile Co., a company that is probably most widely known in the U.S. (and it isn’t all that widely known) for having created a knock-off of a Korean designed-and-built GM subcompact.  According to a press release from Chrysler regarding the agreement, “Chrysler will identify several small-car models now being developed by Chery in China and work collaboratively to make any necessary branding and regulatory modifications prior to their entry into other markets.”  Given what we’ve learned about some of the food and toothpastes coming from China, wouldn’t it be more encouraging if it was stated “any necessary regulatory and branding modifications”?  That Rams-horn logo may be nice logo-wise, but knowing that the product is going to meet regulations would be more encouraging before knowing that it will meet the strictures of the brand guidebook.  How about <em>exceeding</em> those regulations?  Wait, that’s not the route to low prices.<br />
</p>]]></description>
         <link>http://shinymetalboxes.gloriousnoise.com/2007/07/the_walmarting_of_auto.php</link>
         <guid>http://shinymetalboxes.gloriousnoise.com/2007/07/the_walmarting_of_auto.php</guid>
         <category></category>
         <pubDate>Mon, 09 Jul 2007 13:11:59 -0500</pubDate>
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